The Internet of Things is profoundly changing the way products are monetized in a continuously competitive product and software delivery landscape.
Traditionally, Business Analysts and Systems Engineers have been the critical roles that drive the identification and definition of new offerings, taking competitive pressures and segmentation into account — but this is rapidly changing. Some would argue that operating as a lean startup and being agile implies that these roles are “old school”, that we don’t need them anymore.
Not so fast! These are, in fact, the roles of the future but only if are expanded, crossing over into the business realm to become business-engineering roles that understand not only technical requirements and end user stories but also go beyond that circle of influence to embrace the views and ideas of all stakeholders in the organization. Planning and execution of real value requires an outside-in view of the business with a very strong focus on “customer-first”. While this is a major transformation, it is also a great opportunity for Business Analysts and Systems Engineers to have a much stronger impact and drive the convergence of Lean, Agile and Design Thinking principles into their own projects.
Amy and Moshe explain the future of these roles, the value of outside-in thinking to articulate and define solutions and how the Scaled Agile Framework (SAFe) can help.